40 Years of AMPS
After close to four decades of being the benchmark survey for consumer brand preferences and attitudes in South Africa, the… Read More
See our work
Consumer Markets
Informally Yours – defining the informal sector
Access Illana Melzer’s presentation on the informal sector in South Africa delivered at the Township Marketing Conference, 17 March 2016
Secondary Data Skills – half day course
Join Eighty20 for an interactive training session on how to make the most out of data. Next course dates to be confirmed
Lower LSM’s: facilitating survival priorities
Claire Hayworth, Consultant at Eighty20, explores key insights on lower LSM’s in South Africa at the Marketing Mix Shopper Insights Seminar
Upward Mobility in South Africa
An analysis of upward mobility and the drivers that enable the growth of the middle class in South Africa
Women in South Africa infographic
A free infographic on Women in South Africa using the latest AMPS and Labour Force Survey data