South Africa: Fast Facts
A free infographic on South African consumers using various data sources including AMPS and the Labour Force Survey
See our work
Consumer Markets
Sturgeon’s Law and other myths about AMPS
This presentation explores common misconceptions regarding AMPS and other databases
Higher Education in South Africa
A free infographic on Higher Education in South Africa using data from The Department of Education, Census, WITS and an OECD report
Ethics of research: snooping on the rich and rescuing the poor
What does a good, ethical market researcher do in the face of human need?
Where does the money go?
A free infographic showing how high vs. low income households in South Africa spend their money, using the 2010 / 11 Income and Expenditure survey
Men in South Africa infographic
A free infographic on Men in South Africa using data from AMPS 2013