Media mix
In 2013 over R37 billion was spent on above-the-line advertising in South Africa. The majority was spent on television advertising… Read More
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In 2013 the big four banks spent a total of R1.88 billion on above the line advertising. FirstRand Bank was… Read More
The Super Bowl is the most watched event in America, this year there were approximately 112 million viewers. Several studies… Read More
Between July 2013 and July 2014, National Government spent R352.7 million on advertising. See some of our favourite adverts brought… Read More