Ackermoms & Ackerdads
According to MAPS, available through Eighty20’s Data Portal, 17% of South African adults (who have children under 12 living with them) shop at Ackermans for their childrens’ clothing. This makes Ackermans the most popular retail store for childrens’ clothing, with PEP coming in at second with 9%.
Analyse this data yourself on the Eighty20 Data Portal