Ahead of the game

Ahead of the game

  • Fact: #

Primedia Lifestyle won 20 SACSC (South African Council of Shopping Centres) 2010 Footprint Awards. The remaining 30 awards were divided amongst 14 other companies. (http://bit.ly/bdIusN)

This week’s theme: Primedia

2 responses to “Ahead of the game”

  1. Viccy

    14 years Ago

    What on earth is Primedia Lifestyle? And who on earth are the SACSC and what do they do??

  2. Reut

    14 years Ago

    Primedia Lifestyle takes care of the advertising, marketing and promotion of shopping malls to improve retail sales and increase repeat visits.

    The Footprint Awards are based on overall effectiveness of South African mall marketing strategies, evaluated against criteria including concept, execution and the degree of success achieved, evidenced by an increase in foot count, centre turnover and publicity received. The Awards celebrate creative distinction and brilliance in the various fields of the marketing industry.

    For more information, check out the following links:

    http://www.primedia.co.za/our_businesses/companies/lifestyle.htm

    http://www.primedia.co.za/news_innovation/825840.htm

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