Booked In!
The Roots data, available through Eighty20’s Data Portal, asks respondents where people stay when they travel. The latest report finds 15% stay at AirBnB, vs 37% who stay with family and friends and 30% at a hotel. Bed & Breakfast and Self-Catering account for 56% (which might have some crossover with AirBnB)
Analyse this data yourself on the Eighty20 Data Portal