Boys and Their Toys

Boys and Their Toys

The ENS segment “Heavy Hitters” is the wealthiest segment, with seven sub-segments. The “Sisters Doing it For Themselves” sub-segment have an average car loan value that is 33% of their home loan value. This ratio is doubled For the “Divorced Wealthy Males” sub-segment – their car loan value is 66% of their home loan value.

For more insights on the impact of the economy on South African consumers, download the latest Eighty20 Credit Stress Report

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