Who cares?

  • Fact: #

69% of black urban South African adults agree with the statement ‘Brands are important to reflect who I am as a person’. For white and Indian South Africans, the proportion is 45%. (FutureFact 2009)

This week’s theme: Shopping in South Africa

3 responses to “Who cares?

  1. DAVID DICKENS

    14 years Ago

    Does Black include Coloured? As the distinction of Indian and White is made.
    Be that as it may, I see a similar trend in my observation of the Coloured population dynamic. Is this and education factor or lack thereof?
    Maybe Maslow is correct then.
    Liberation will lie in education of the masses, we made the first round to FREEDOM. Come on Brothers and Sisters lets liberate our minds. Oh and who cares? I care FOR YOU ALL!
    You don’t need stuff to define you.

  2. abraham cunio

    14 years Ago

    This is a most stupid survey as 100% South African adults should agree with the statement ‘Brands are important to reflect who I am as a person.
    The rejection of any branding is also a statement.
    It can only exist with the existing of Brands.

  3. Rodrick

    14 years Ago

    One of my friends once bought for his 2mnths old son some branded clothing which cost him an arm and a leg. On defending himself he said it was a way in which he could show that he’s capable of taking care of his son. A month later the child out grew them.

    How Irresponsible that is. I mean those short lived material possession won’t pay the child’s education at a later stage. How pathetic!

    That’s where I see the distinction of Rich and Wealth.

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