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Access our latest thought-leadership, data-rich reports, presentations and free infographics on our key focus areas

Loyalty programme case study: Are you changing customer behaviour?

Learn how we helped a large retail client understand and quantify the impact of their loyalty programme on in-store sales

Pokémon Go: Opportunities for marketers and officials

Pokémon Go is the single biggest and fastest growing augmented reality (AR) phenomenon ever. But what opportunities does the game present to marketers and officials? Illana Melzer shares her thoughts

Affordable housing: A Tafelberg perspective

The furore over the sale of the Tafelberg site by the Western Cape Department of Public Works has highlighted key issues regarding affordable housing and integration. Illana Melzer shares her views on the debate and on affordable housing more broadly, particularly affordable housing on well-located parcels of land.

Open Data Standards for Financial Inclusion

What role can big data play in helping regulators, policymakers, financial service providers, and researchers to assess inclusion, market conduct… Read More

Student Debt in South Africa

Eighty20 was invited to speak about Student Debt in South Africa at the All Africa Credit Congress held in Johannesburg… Read More

40 Years of AMPS

After close to four decades of being the benchmark survey for consumer brand preferences and attitudes in South Africa, the… Read More

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