See Our Work

See our Work

Access our latest thought-leadership, data-rich reports, presentations and free infographics on our key focus areas

Consumer Markets

Informally Yours – defining the informal sector

Access Illana Melzer’s presentation on the informal sector in South Africa delivered at the Township Marketing Conference, 17 March 2016

Loyalty , Big Data & Analytics

How personalised communications can improve customer engagement

Steve Burnstone’s presentation from the 2016 ITWeb BI Summit explores how to use personalised communications to improve customer engagement

Events , Consumer Markets

Secondary Data Skills – half day course

Join Eighty20 for an interactive training session on how to make the most out of data. Next course dates to be confirmed

Africa

Research in Africa

This paper explores the realities and ramifications of conducting Research in Africa

Consumer Markets

Lower LSM’s: facilitating survival priorities

Claire Hayworth, Consultant at Eighty20, explores key insights on lower LSM’s in South Africa at the Marketing Mix Shopper Insights Seminar

Loyalty

The Science of Loyalty

Steve Burnstone, Eighty20 CEO, explores the scientific methods used to set up and manage loyalty programmes

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