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Fourth-quarter retail figures suggest a slight sales recovery, but cash-strapped consumers are turning to credit to finance their purchases and new loan default rates paint a worrying picture.
While South African researchers will delight in the number of new datasets entering the market in 2023, it does pose some challenges. More data doesn’t necessarily make a researcher’s job easier.
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Black Friday and Christmas online transaction volumes were further proof of growing e-commerce adoption in South Africa, and Valentine’s Day is pegged to be the same, as predicted by consumer research and analytics company Eighty20.
The latest MAPS, plus a number of other leading South African consumer datasets, are now available on the Eighty20 Data Portal.Â
The recent repo rate hike by the South African Reserve Bank (SARB) raises more alarm bells for the most credit-stressed South Africans, says consumer strategy and research company Eighty20.
The report shows some alarming trends in the four most credit-active South African customer segments in the Eighty20 national segmentation (ENS), making up 85% of all credit active South Africans and 99.6% of all loan value.