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Access our latest thought-leadership, data-rich reports, presentations and free infographics on our key focus areas

Ethics of research: snooping on the rich and rescuing the poor

What does a good, ethical market researcher do in the face of human need?

Where does the money go?

A free infographic showing how high vs. low income households in South Africa spend their money, using the 2010 / 11 Income and Expenditure survey

Men in South Africa infographic

A free infographic on Men in South Africa using data from AMPS 2013

Conspicuous Consumption

An analysis of consumption expenditure identifiying key factors that shape the way we spend in South Africa

Customer analytics and targeted communications

How do you increase value through customer analytics and targeted communications? Steve Burnstone tells us how in this presentation given at the Banking: Big Data & Analytics conference 2015

Big data is not for small minds

At the heart of the big data revolution is not big data or big systems, but big, enquiring minds

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