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To Tier or not to Tier: When Loyalty Programmes benefit

Tiering is a way of offering differentiated rewards or experiences to your Loyalty Programme membership based on their behaviours. It is a more complex way of rewarding members for their loyalty but – when done well – Steve Burnstone, CEO at Eighty20 believes it can make for a powerfully engaging customer experience.
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MAPS has landed

In what has been a tumultuous year for South African business, one piece of good news is this: the long-awaited replacement survey for the All Media and Products Study (AMPS) – Maps – has finally been released and is available to subscribers.

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Capacity Building in Survey Data Analysis

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At Eighty20 we take continuous learning seriously. Twice a year we run a workshop in Kampala, Uganda with the FSDU to upskill financial services workers in data analysis, packaging and presentation. Download the presentation to see how we do it.

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