Eighty20 presents “Secondary Data Skills, from Analysis to Insights” half day course – next course dates to be confirmed This course provides an interactive, hands-on approach to make the most of data, with a particular focus on the AMPS database....
Steve Burnstone, Eighty20 CEO, recently spoke at the Brand Equity & Customer Loyalty Conference in Johannesburg. The focus of Steve’s presentation was on using data to maximise the value of your loyalty programme. View the full presentation below.
The world is changing. Fast. Particularly for marketers. They are used to throwing money around and hoping that the continuous reinforcement of brand will make their customers buy, no matter how bad the experience is. It seems to have worked fairly well. Particularly...
Andrew Fulton, Director at Eighty20, presented Sturgeon’s Law and other myths about AMPS at the annual SAARF AMPS 2014 release presentation. Sturgeon’s Law states that “90% of everything is crap”. In this presentation Andrew uses this law...
The Eight20 Money Transfers Survey was commissioned by FinMark Trust in collaboration with Cenfri. The survey forms part of a larger study to better understand why consumers access financial services through retailers. The question was explored through extensive...
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