AMPS has been reweighted and shows some interesting movements within SA’s banking sector The reweighted AMPS has been released, and since it was...
Resources
Consumer Insights
The future of Consumer Credit in South Africa
To celebrate the launch of the XDS Eighty20 Credit Portal, we are hosting an insightful and data-rich presentation on the Consumer Credit Market in...
Secondary Data Skills – half day course
Eighty20 presents “Secondary Data Skills, from Analysis to Insights” half day course – next course dates to be confirmed This...
From siloed data to one of South Africa’s most influential loyalty programmes
A big four bank wanted to reward customers for banking better. It had the ambition and the customer base, but its data sat in departmental silos...
Use Best-in-Class Income Estimates for your Customers
Your campaigns are ready. But are you targeting the consumers who can actually afford to say yes? Most businesses segment by demographics or...
The Golden Years on Credit: Financial behaviours of an aging population – deep dive into 2025 Q4 Credit Data
Read the Business Report article here: The golden years on credit Download the Credit Stress Report The number of South Africans in their...
South African Consumer Segmentation: From Complexity to Clarity
South Africa’s consumer market is one of the most complex in the world. It combines characteristics of both developed and emerging economies. On one...
Beyond the numbers: What updated population data reveals about our changing nation
Read the Media Online article here: Beyond the numbers – The Media Online South Africa’s demographic landscape is evolving rapidly,...
South African credit market sees largest QoQ growth since Covid
Following years of slow growth in credit participation post pandemic, South Africa’s second quarter of 2025 marked its most significant...
South African Youth in Numbers: Debt, hustles and hope
Listen to the Kaya Biz interview here: Kaya Biz, 17 Jun YOUTH & DEBT- With 6.7 million youth aged 18-24, only 1 million are credit active South...
Unlocking a R15bn Retail Revenue Opportunity
Executive Summary (if you only have 30 seconds, read this) The problem A leading South African retailer with millions of active customers faced...
World Cheese Day: Using secondary data to understand niche markets
Read the Retail Brief Africa article here: World Cheese Day: South Africans embrace cheese with growing passion and variety March...
Retailers scramble to improve loyalty rewards
As appeared in Business Live on the 30 March 2025 by THABISO MOCHIKO According to the Truth and BrandMapp report, 26% of economically active South...
Unchanged interest rates see rental market boom
Potential lift in 2025 for the property sector In March, the South African Reserve Bank (SARB) decided to hold the repo rate unchanged at a 15 year...
Q3 2023 shows small signs of positive developments in the consumer credit market
Download the Credit Stress Report In addition to the good news on the rugby field, it would appear from Eighty20’s 2023 Q3 Credit Stress Report,...
While key consumer credit metrics continue to deteriorate, there are some encouraging signs
Listen to 702’s interview here: Consumer credit metrics continue to deteriorate with some encouraging signs Challenging Q2 2023, but...
Retail sales continue to decline with fashion the only silver lining
Read Daily Maverick’s article here: Retailers feel pinch – consumers buy less, seek deals and loyalty programmes (dailymaverick.co.za)...
The women of South Africa
Leading up to Mother’s Day on Sunday May 14th, we are highlighting the women who make up our Eighty20 National Segmentation (ENS). The ENS segments...
Loyalty Programmes are helping consumers make it through the month
Source: Loyalty Programmes are helping consumers make it through the month – Retail Brief Africa Consumers continue to feel the...
Appetite surges for retail credit, but data points to a worrying trend
Source: Appetite surges for retail credit, but data points to a worrying trend (bizcommunity.com) Fourth-quarter retail figures suggest a slight...
Men in South Africa infographic
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Women in South Africa infographic
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Generations and Life Stages Infographic
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Sizing the market for Housing Micro-Finance in South Africa
Sizing the market for Housing Micro-Finance in South Africa: Report for the Rural Housing Loan Fund Household led investment by low-income...
Credit Markets in South Africa – The Consumer Experience
The number of active credit consumers in South Africa has grown strongly in recent years. According to the NCR, as at Q3 2016 there were over 24...
Trust Me: an exchange on the currencies of trust
“More than any other time in history, mankind faces a crossroads. One path leads to despair and utter hopelessness. The other, to total extinction....
A marketer’s guide on how not to run away from big data
Eighty20 has partnered with MediaCom to bring you: A marketer’s guide on how not to run away from big data. Join us at this exclusive event...
Student Debt in South Africa
Eighty20 was invited to speak about Student Debt in South Africa at the All Africa Credit Congress held in Johannesburg on 16 – 17 May 2016....
Track water consumption with the Eighty20 Water Tracker
Using key data and information available, Eighty20 has developed a Water Tracker that allows you to work your way around the City of Cape Town map...
How personalised communications can improve customer engagement
Steve Burnstone recently presented at the 2016 ITWeb Business Intelligence Summit in Johannesburg. In this presentation Steve explores how to use...































