Listen to 702’s interview here: Consumer credit metrics continue to deteriorate with some encouraging signs Challenging Q2 2023, but...
While key consumer credit metrics continue to deteriorate, there are some encouraging signs
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Strategy & Execution
Women driving retail spend as key decision makers
Read The Citizen’s article here: Mind the pay and jobs gap: A look at women’s role in the SA economy | The Citizen 58% of women take...
Retail sales continue to decline with fashion the only silver lining
Read Daily Maverick’s article here: Retailers feel pinch – consumers buy less, seek deals and loyalty programmes (dailymaverick.co.za)...
Unlocking the Power of Local Data
In a globalised world, how do you unlock the power of local data? Steven Burnstone (CEO of Eighty20) recently joined Robert Grace (Chief Strategy...
South Africans save for food and funeral costs
No sights set on capital investment or big-ticket items Savings are crucial during stressful periods for individuals and households alike. In the...
South Africans put cold beer at the top of their drinks list
Read Retail Brief article here: Insights into SA’s top alcohol brands and changing consumption habits – Retail Brief Africa In South...
Increased credit stress crippling even the wealthiest
Download the Credit Stress Report Economic conditions leaves both struggling and wealthy South Africans spiralling into debt As South Africans began...
Elementary Occupations hit hard in latest Unemployment data
Elementary Occupations hit hard in latest Unemployment data: Mothers of the Nation segment under strain The Quarterly Labour Force Survey (QLFS)...
Lipstick effect set to help drive beauty sales this Mother’s Day
Source: Lipstick effect set to help drive beauty sales this Mother’s Day – Retail Brief Africa Listen to the interview here: Mother’s,...
The women of South Africa
Leading up to Mother’s Day on Sunday May 14th, we are highlighting the women who make up our Eighty20 National Segmentation (ENS). The ENS segments...
Loyalty Programmes are helping consumers make it through the month
Source: Loyalty Programmes are helping consumers make it through the month – Retail Brief Africa Consumers continue to feel the...
Working out what makes a successful programme
Source: Sunday Times Second Edition – Lifestyle (Sunday Times (timeslive.co.za) There is no one-size-fits all when it comes to what...
Tapped-out consumers use credit for daily needs
Source: Convenience Store Retailer: Convenience Store Retailer This was revealed by Eighty20, a consumer strategy, analytics and research company...
Appetite surges for retail credit, but data points to a worrying trend
Source: Appetite surges for retail credit, but data points to a worrying trend (bizcommunity.com) Fourth-quarter retail figures suggest a slight...
Middle-class South Africa is drowning
eNCA interview: Credit stress strains middle class The recent repo rate hike by the South African Reserve Bank (SARB) raises more alarm bells for...
Signs of growing credit stress on South African middle income consumers
Source: South African middle-class workers buckling under severe credit stress Download the Credit Stress Report The report shows some alarming...
Be The Best B2B Business You Can Be
When thinking about service quality, it is typical to consider your own customer experiences, such as those at a restaurant, in a taxi, or at your...
Loyalty programmes | The more simple and easy to use, the better
Pick n Pay, Shoprite and Clicks get it right with the youth with their host of partners and digital-first approach By LYNETTE DICEY | Sunday Times...
Credit Stress on the South African Consumer
South African consumers have experienced five lending rate increases in less than a year – amounting to the largest total increase in nearly two...
Prospects for South Africa’s Youth: Reflecting on the data
South Africa recently celebrated Youth Day to commemorate the Soweto Uprising of 16 June 1976. On this day, thousands of students were fired upon by...
Three pillars to get the most out of hybrid working
Effective hybrid working rests on three pillars: Strategy, Technology, and Employee Experience. Cindy Meijboom, Head of People, Operations and...
The counter-intuitive truth about sex at birth
I have been helping people to make use of secondary data for nearly two decades. When I work with groups who have little or no statistical...
Workplace Management: Two positives to come out of the pandemic
Workplace management is unlikely to ever be the same again. But this is a good thing, says Cindy Meijboom, Head of People, Operations and Marketing...
To Tier or not to Tier: When Loyalty Programmes benefit
Tiering is a way of offering differentiated rewards or experiences to your Loyalty Programme membership based on their behaviours. It is a more...
Why Loyalty Programmes Fail
Loyalty Programmes are a great way to engage with customers. But not all Loyalty Programmes are successful. Steve Burnstone, CEO at Eighty20, shares...
Winning Loyalty Partnerships
Entering into corporate partnerships has long been a successful strategy to enhance the customer experience and create more value. Exclusive Books’...
3 important pieces of Loyalty Research for 2021
When Loyalty Programmes are well designed and well executed, they go beyond creating brand awareness and an alternative means to promote your...
African Loyalty Landscape infographic 2020
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A tale of two nations
In 1998, Thabo Mbeki, then South Africa’s deputy president, spoke of South Africa as one country, but two nations. He spoke about one being black...
Capacity Building in Survey Data Analysis
At Eighty20 we take continuous learning seriously. Twice a year we run a workshop in Kampala, Uganda with the FSDU to upskill financial services...
