Resources
Insights
Beyond demographics: Understanding the complexity of South Africa’s women’s market
Read the Lifestyle&Tech article here: Beyond demographics: Understanding the complexity of South Africa’s women’s market The 2025 Income &…
South Africa’s savings landscape – access, risk & opportunity
Listen to the CapeTalk interview here: South Africa’s savings landscape While South Africans have historically struggled with savings, several…
South Africa’s chocolate market trends unwrapped for World Chocolate Day
Read Spice 4 Life’s article here: South Africa’s chocolate market trends unwrapped for World Chocolate Day Chocolate occupies a unique…
The Company Culture Behind the Data: Building High-Performance Teams
At Eighty20, a consumer analytics company, trusted by some of South Africa’s most prominent brands, success is not only driven by the quality of…
Rising fish exports outpace inflation
Read The Citizen News article here: Sushi or tinned fish? Here is what South Africans prefer Retail sushi expands across supermarkets as tinned fish…
South African Youth in Numbers: Debt, hustles and hope
Listen to the Kaya Biz interview here: Kaya Biz, 17 Jun YOUTH & DEBT- With 6.7 million youth aged 18-24, only 1 million are credit active South…
Thin File Clients in South Africa’s Financial Landscape
Watch the eNCA interview here: Cost of living | 700,000 new credit individuals added in Q1 – eNCA In South Africa, credit touches the lives of…
13 Fast Facts about Fast Food for International Burger Day: South African edition
Read the Bizcommunity article here: South Africans love their fast food… especially KFC Eighty20 leading data science and consumer analytics…
Eighty20 spills the tea on SA’s sipping habits: Data reveals what’s brewing in local cups
Read The Citizen News article here: Why rooibos could be the world’s peace offering | The Citizen In South Africa, it’s common to ask, “Rooibos or…
Denim endures: South African consumers keep classic fabric in fashion
Watch the eNCA interview here: Discussion | Unzipping the truth about SA’s jean obsession – eNCA The COVID-19 pandemic and the…
World Cheese Day: Using secondary data to understand niche markets
Read the Retail Brief Africa article here: World Cheese Day: South Africans embrace cheese with growing passion and variety March…
Retailers scramble to improve loyalty rewards
As appeared in Business Live on the 30 March 2025 by THABISO MOCHIKO According to the Truth and BrandMapp report, 26% of economically active South…


















