Watch the eNCA interview here: Discussion | Unzipping the truth about SA’s jean obsession – eNCA The COVID-19 pandemic and the...
Denim endures: South African consumers keep classic fabric in fashion
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Resources
Insights
World Cheese Day: Using secondary data to understand niche markets
Read the Retail Brief Africa article here: World Cheese Day: South Africans embrace cheese with growing passion and variety March...
Retailers scramble to improve loyalty rewards
As appeared in Business Live on the 30 March 2025 by THABISO MOCHIKO According to the Truth and BrandMapp report, 26% of economically active South...
Sin Tax in South Africa’s 2025 Budget
Watch the PowerFM interview here: Budget 2025: Impact of Sin Tax increase on consumer spending South Africans can breathe a sigh of relief that...
Generational Credit Trends: Insights from Millennials to Boomers
Watch the eNCA interview here: Discussion | How credit evolves at different life stages – eNCA Download the Credit Stress Report How credit...
Mortality in South Africa – Some good news
View the eNCA interview here: Discussion | Improved healthcare increases SA life expectancy – eNCA The sobering festive season road accident...
Crunching the Numbers: How Mastering Math Adds Up to Success in South Africa
Read the Future SA article here: Crunching the Numbers: How Mastering Math Adds Up to Success in South Africa As South Africa celebrates its...
Debt counselling can ease credit stress, but uptake remains low
Download the Credit Stress Report With the festive season upon us, economic indicators in South Africa are shining brighter than in many years,...
South African alcohol insights reveal distinct preferences and celebratory trends
Read the Retail Brief Africa article here: South African alcohol insights reveal distinct preferences and celebratory trends As the festive season...
Evolving Media Consumption Patterns: From traditional to fragmented and on-demand
The ways in which we consume media have undergone a seismic shift of late. Just a decade ago, traditional platforms like linear television,...
What’s brewing: How inflation is impacting coffee prices in South Africa
Watch the Power Business Interview here: How inflation is impacting coffee prices in South Africa The number of people drinking coffee daily is down...
Nearly 31-million South Africans are proficient in English speaking and comprehension
Watch the eNCA interview here: Discussion | Complexity of language use in SA – eNCA Less than half of Baby Boomers can speak and understand...
Eighty20 awarded Best Data Loyalty Agency at 2024 SA Loyalty Awards
Read Retail Brief Africa’s article here: Eighty20 awarded Best Data Loyalty Agency at 2024 SA Loyalty Awards Eighty20, leading data science...
Understanding short-term insurance habits
Read the Bizcommunity article here: Navigating short-term insurance: Insights into SA’s consumer behaviour How South Africans prioritise...
Perth became the sports capital of South Africa
Read the Netwerk24 article here: SA is gewis sportmal, met miljoene wat dit beoefen én kyk, wys peiling 25-million South Africans participate in...
Insight packs from the SACSC Annual Congress
Eighty20 is a data-driven consumer analytics and research business providing a range of services and data products, including a detailed view of all...
Too much month left at the end of the money
Read the BusinessTech article here: South Africans earning over R15,000 a month are in serious trouble Analysis of instalment-to-income ratios...
M&C Saatchi Group SA and Eighty20 launch GrowthMap to help businesses unlock growth with precision.
Download the GrowthMap Information Sheet Download the GrowthMap Case Study Read the Bizcommunity article here: M&C Saatchi SA, Eighty20 launch...
High cost of car ownership keeps 1.9 million car finance holders stagnant
Read the Daily Maverick article here: Financing costs and prices slam brakes on SA’s new car sector The demand for new vehicles falls There are...
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Nine out of ten consumers opt for at least one of 10 Fast Food outlets
Read the TimesLIVE article here: KFC Add Hope: one franchise added punishment for staffers not getting enough customers to say yes to R2 donation...
South Africa’s Most Vulnerable Employment Sectors
Nearly one-third of South Africa’s jobs stem from Elementary Occupations May 1st marks the observance of May Day, also known as Workers’...
Unchanged interest rates see rental market boom
Potential lift in 2025 for the property sector In March, the South African Reserve Bank (SARB) decided to hold the repo rate unchanged at a 15 year...
Fuelling loyalty and driving rewards
Read the Financialmail article here: Partnerships between banks and petrol stations drive loyalty Loyalty programmes have grown in both number and...
South Africa: More than just sport fanatics
25-million South Africans participate in a sport South African athletes and sports teams have punched well above their weight on the global stage...
Cautious optimism to be applied to the credit sector
Download the Credit Stress Report Read the Daily Maverick article here: After the Bell: I owe, I owe, it’s off to the sea of household debt I go...
South African households are changing as birth rates come down
Read the News24 DRUM article here: What does SA’s falling birth rate mean for the future? 40% of babies are born into households that earn less than...
Analysing the Current State of the Nation
Listen to the CapeTalk interview here: SONA unpacked: Navigating unemployment and economic prospects With the State of the Nation address due to be...
Fashion and textiles loses lustre, while groceries grow steadily
South Africa’s retail figures for November, including the Black Friday period were released recently by StatsSA. These insights may be a sneak...
Back to School Blues
Read the IOL article here: The scary numbers behind South Africa’s matric pass rate (iol.co.za) South African education system not delivering the...
